35. Please do not hesitate to contact me. Now, let’s take at some Instagram statistics that shed some light on who’s using the platform. Then you can access your favorite statistics via the star in the header. But let’s not beat around the bush, we all love some good old statistics, concrete evidence – that’s what we’ll dive into today. Please create an employee account to be able to mark statistics as favorites. Average age of an Instagram user According to a Pew Research study of Americans, Instagram is the most popular app among 18 to 24-year-olds, with rival Snapchat coming in a close second. In, We Are Social, und DataReportal, und Hootsuite. Roughly eight-in-ten online Americans (79%) now use Facebook, a 7-percentage-point increase from a survey conducted at a similar point in 2015. 67% of people ages 18-29 use Instagram; 47% of people ages 30-49 use Instagram; 23% of people ages 50-64 use Instagram; 8% of people that are 65+ years old use Instagram; Income Instagram Demographics 510 million Instagram users are female and 490 million are male. Instagram users are young and Facebook users are old. You only have access to basic statistics. Then you will be able to mark statistics as favourites and use personal statistics alerts. Over 60% of users log in daily, making it the second most engaged network after Facebook. This was followed by respondents within the 18 to … 37% of US internet users are now on Instagram. As of January 2021, 33 percent of global Instagram audiences were aged between 25 and 34 years. One of the first differences that jumps out is Instagram’s younger user base. Knowing who uses Instagram can help you plan your social media strategy better and even decide whether you should focus your marketing towards Instagram or other platforms. If Facebook data is not available – i.e. Could this … Aug 26, 2020 Distribution of Instagram users worldwide as of January 2021, by age and gender [Graph]. 500 million Instagram users are active daily. So now that you know what’s the average age of Instagram users worldwide, it’s time to use this information to plan your social media strategy more effectively. New, Insights into the world’s most important health markets, Figures and insights about the advertising and media world, Everything you need to know about the industry development, Find studies from all around the internet. LinkedIn — 25% of adult internet users/22% of entire adult population So you may wonder who uses Instagram? This makes the platform particularly attractive for social media marketers who are targeting a younger audience in general. In 2020, Instagram’s total number of monthly users will hit 1.00 billion for the first time, thanks to a worldwide user growth rate more than double what we had predicted before the pandemic. For users under the age of 18, pronouns will automatically be rendered private. 500 million Instagram users view Stories each day. January 27, 2021. Only 1% of Instagram users use no other social platforms Instagram users are social butterflies: 92% of them also use YouTube, and 86% use Facebook. 71% of the billion monthly active users on the Instagram app are under the age of 35 (Statista, 2019). Instagram demographics and usage # of monthly active users: 1 billion; Largest age group: 25-34 (33.1%) Gender: 57% female, 43% male; Average time spent per day: 29 minutes; Takeaways from 2021’s Instagram demographics. Register in seconds and access exclusive features. 34. Over half of Instagram’s user base is under 34. Instagram’s steady growth is well-documented, cementing it as the second largest network after Facebook. The distribution of the platform’s users by age shows that it’s most popular for people aged 18-34. We Are Social, DataReportal, Hootsuite. Accessed May 15, 2021. https://www.statista.com/statistics/248769/age-distribution-of-worldwide-instagram-users/. Here below is a collection of the most up-to-date Instagram statistics for 2020 to give you the current state of Instagram. Instagram: distribution of global audiences 2021, by age group. This feature is limited to our corporate solutions. Although there are still older users present, the platform is largely still dominated by Gen Z and Millennials. 89% of users are outside the U.S. 293 million of global Instagram audiences were aged … Are there more males or female users on the platform? Recent social media demographics continue to point to a predominantly female (34.3%) user base that’s under the age of 34. It generates tons of user engagement, drives conversions, and boosts sales. Profit from additional features by authenticating your Admin account. In this post, we’re going to take a look at the most important Instagram statistics that you need to know in 2020 in order to build your strategies and create your campaigns.. General Instagram Statistics 1. Instagram has 1 billion monthly active users; Active daily users. distribution of Instagram users worldwide as of July 2020 as compiled by Statista, The largest group of Instagram users (33.8% of users) are aged 25-34, The second-largest group (29.3% of users) are aged 18-24, The third-largest demographic group is 35-44 with a 15.9% share, Overall, 56% of Instagram users are females, 44% are males. Here’s the average age of Instagram users worldwide:# The largest group of Instagram users (33.8% of users) are aged 25-34 The second-largest group (29.3% of users) are aged 18-24 The third-largest demographic group is 35-44 with a 15.9% share Overall, 56% … Quick Analysis with our professional Research Service: Show sources information 72% of 13–17-year-olds are on Instagram. $39 per month* Please log in to access our additional functions, *Duration: 12 months, billed annually, single license, The ideal entry-level account for individual users. Over half of Instagram users are young adults. Some 62% of online adults ages 65 and older now us… The highest difference between men and women occurs within people aged 35 to 44, where women lead by 310,000. Instagram requires account holders to be at least 13 years old, but younger users can run accounts managed by parents or guardians. The single most popular age range is users between the ages of 25-34, followed by users between the ages of 18-24. Values may not sum up to 100 percent due to rounding. As of April 2021, 31.5 percent of U.S. Instagram users were between 25 and 34 years old. The app is least popular among people ages 65+. Show publisher information. Facebook's tools do not publish audience data for genders other than "male" or "female". Instagram users worldwide by age and gender (Image source: Statista) An interesting Instagram statistic that throws most people for a loop is the fact that despite the proliferation of the social media platform among Americans, 80% of Instagram users are not from the US. Please contact us to get started with full access to dossiers, forecasts, studies and international data. you do not sign onto Instagram with your Facebook profile – then Instagram will ask you to confirm your age every time you attempt to follow or access the content of a restricted account.